New Business, New Language and Our New World
October 30, 2021 @ 9:00 am - 9:45 am
For leaders of service-based firms seeking guidance on how to repeatedly close new business, adoption of a balance between feminine and masculine language is needed more now than ever before. You’ll learn how to effectively open conversations, identify ideal prospects through a filtering protocol, focus on supporting prospects in their organizational roles (vs. touting your own agency), and shorten your overall sales cycle. The time for a paradigm shift has arrived!